Economic times are uncertain right now, but that doesn’t mean your marketing efforts should suffer. In fact, now may be the best time to beef up your marketing campaigns. Why? Well, the simplest answer is that now is the time to stand out. Here are 3 more reasons it’s crucial to stay on top of […]
Tanya participated in the JDRF’s Walk to Cure Diabetes last weekend! If this is a cause near and dear to your heart as well, sponsorship donations are still very welcome! Check out the Walk to Cure Diabetes website for more information.
In January of this year, Facebook introduced its newest feature – Graph Search. The idea of Graph Search is that you can use information that resides only on Facebook as search data. Graph Search scours the content that users share on their own pages (including likes, photos, and check-ins) to search for people and business […]
In our last post we shared a little about the foundational work done to create a new brand for Texas Instrument’s medical business unit. The research showed the value and equity in the parent company’s reputation and expertise, so it was important to tie back to TI. And it was important to create a name […]
Rebranding is more than just a shiny new logo; it’s defining and restructuring your look, voice, and mission. For a true rebranding to take place, you not only need an exterior makeover, but an interior one as well. Any brand can benefit from a rebranding to stay relevant and up-to-date with the world around them. […]
The most physically demanding part of our job here at CS Creative may be rearranging chairs in the conference room, but that doesn’t mean that we’re not inspired by all the amazing athletes currently competing in London. (Go, USA!) We did a quick in-house poll recently and found that we actually have quite a few […]
Whenever I attend association meetings for project managers, I’m surrounded by professionals from many fields—logistics, pharmaceuticals, technology, construction—but rarely is there another PMP from a creative agency! Although many designers don’t typically use Gantt charts and other standard project management tools, the basics of project management are hugely important to what we do everyday. Here […]
As a member of the Women’s Business Council – Southwest (WBCS), I have the honor of serving on the committee that coordinates and hosts our CEO Roundtable series. These luncheons cover topics like communications, cash-flow management, social media and negotiations in an intimate setting, with discussions led by subject matter experts (SMEs) at each table. […]
Because some members of the CS Creative team work onsite for our clients, we make sure to get together occasionally so we can stay connected. We always end up laughing and having a great time. Jonathan (left) and Chase (right) are our newest employees, working as User Interface Designers onsite at TI. Dan and Cindy […]