CS Creative Captures Three Quill Awards at IABC Dallas
The Dallas chapter of the International Association of Business Communicators (IABC Dallas) presented three Awards of Excellence to CS Creative at the 2009 Quill Awards Banquet. The annual awards event is one of the most prestigious marketing and communication competitions celebrating the achievements of DFW-area marketing and graphic design communicators.
Independent Quill Award judges named 77 finalists out of a record number of entries. The awards were given for entries in three divisions: communications management, skills and creativity. CS Creative’s three awards were for work encompassed in the Economic Conductivity campaign for CARBO, a world leader in oil and gas productivity solutions. The work won top awards in the following categories: Advertising, Internet Sites, and Marketing Communication campaigns in the industrial/manufacturing segment.
CS Creative’s entries were chosen based on both creativity and the impressive marketing results achieved for the client. CARBO’s sales rose by 19 percent and revenue increased by 30 percent in the quarter following the campaign launch, as shown in a case study detailing the challenge, objectives and strategy as well as proof of results.
“Along with the 2 Crystal Awards we received from the American Marketing Association in Houston, our Economic Conductivity campaign has earned more accolades than any other campaign CS Creative has developed in our 20 year history. While we enjoy receiving the awards, we get even more satisfaction from knowing that the results improved our client’s bottom line,” said Kevin Steigman, creative services director for CS Creative.
IABC Dallas is the premier organization for practical education and information, professional development and networking for marketing and communication professionals in the Dallas/Fort Worth area. The chapter serves more than 300 members representing corporations, agencies, and professional services, government, association, not-for-profit and entrepreneurial organizations. IABC Dallas offers a range of resources and networking opportunities, including regular professional development meetings, workshops and seminars, member newsletters, awards programs and job placement resources.