CS Creative is proud to announce the completion of a new branding and marketing communications package for Dream Angels, Inc. CS Creative learned of this local non-profit’s need through its relationship with the Women’s Business Council Southwest. After meeting with Dream Angels and hearing about their mission, CS Creative enthusiastically offered its pro-bono efforts to help achieve their goals. Dream Angels helps at-risk girls understand their potential and develop skills for success in school and in life through educational, personal, and cultural mentoring.
CS Creative leveraged its industry relationships to pull together a “Dream Team”, comprised primarily of minority-owned businesses – all willing to donate their talent to this great cause. Businesses contributing to this project included 1,400 Words for copywriting, Greg Booth and Associates for photography and Alliance of Diversity Printing for printing. Additionally, Carl Reeves provided web programming, and models and stylists from The Campbell Agency and The Clutts Agency donated their time for the photo shoot.
As part of rebranding Dream Angels, a new logo, stationery and business cards were designed. A full color brochure was created and printed featuring candid shots of actual participants in Dream Angels, and a website was launched: www.dreamangelsinc.org. The site development included information architecture, design, content, photography and CMS functionality. The new communications vehicles were designed to reflect the energy of the organization and to help facilitate as well as promote Dream Angels’ inspiring work.
“CS Creative is the best creative team I have worked with! They have done an excellent job of putting together the right team, collecting data, identifying critical needs and forging organic partnerships that will have a lasting effect on our organization,” said Alma Garcia, president of Dream Angels.
The work was rewarding for all participants and a great way to give back to the community today and for future generations.